SEO/Branding/Marketing

About the Startup!

BharatX is a startup trying to change how the 250 million Indian Middle-Class Indians get access to credit. We give Credit via other consumer-facing apps and platforms as-a-Feature to their customers via a simple integration of our APIs in a Plug-and-Play manner. Our offerings enable journeys like Postpaid on Uber/Ola, Pay after Trial on Lenskart/Meesho, Pay in 3 on Flipkart/BoAt, Credit-Line on PhonePe/Gpay in a white-labelled and embedded manner!

Who We Are:

A team of young, ambitious, and bold people love to dedicate their life’s work towards something meaningful for India & the world. We love to have a shit ton of fun and cut the bullshit corporate culture! We are not colleagues, we are a family, in it for the long run! 

Folks who believe in us:

We have been fortunate to have a lot of Global VCs, Founders, Clients, Angels and Industry veterans back us in our journey. We also have a lot of mentors in the Industry Globally who work with us day in, day out on building BharatX. Some of our Investors Include:

|

Global VCs

• Y Combinator (Batch of W22) (25+ Unicorns)
• Soma Capital (20+ Unicorns)
• 8i Ventures (Slice & M2P seed investors)
• WorldQuant (Global Hedge Fund) & it’s Executives
• Multiply Ventures (Ex-Paytm President’s Fund)
• Java Capital 
• Letsventure & more… |

Angels

• Harshil Mathur and Shashank - Founders @ Razorpay
• Kunal Shah - Founder @ CRED
• Arash Ferdowsi - Co-Founder @ Dropbox
• Vikas Chowdhury - President @ Reliance Jio
• Ankur Aggarwal - Co-Founder @ Dunzo
• Sajid Rahman - Board member - South Bangla Bank
• Faiz Mayalakkara - Director of Investments @ UAE’s Sovereign Wealth Fund & more….  |

A special shout out to some of the clients of BharatX who have also chosen to back us, their vote of confidence in our product and vision is the most valuable to us.

What you will learn:

How to get stuff done! You will solve real-world challenges that no experience or training can help you. Only your grit and passion for solving the problem will help you figure out how to deal with them. You will learn to think from a technical and product point of view. 

What you will impact:

You would be directly working:

• To make a short term and long term marketing plan
• To own the PL of online sales marketing
• Deliver the ROI as envisioned in the plan
• Plan for and execute online campaigns
• Manage the lead the team of online sales and marketing
• Manage and Lead the SEO team
• Create a healthy and progressive eco-system for online sales

Key Responsibilities:

• Market research 
• Segmentation ; Objectively understand different customer segments and demographics
• Product Led Growth ; Design and run experiments on customer acquisition and retention bits with the product team to achieve the definite goals
• Build robust growth team and systems that can help scale efficiently and quickly
• Build dashboard formats and integrate required tools to analyze the impact of campaigns/channels.
• Keeping a strong eye on the cohorts/retention numbers and work with other teams very closely to improve the same.

What we look for:

We need people who are quick learners and bold enough to suggest crazy ideas. 

• 2+ years of relevant work experience preferably in an early-stage startup.
• Analytical mindset and problem-solving comes naturally to you
• A desire to understand consumer behavior and mindset
• Understand and love technology. You see every problem from a technology lens
• Comfortable working hands-on in a fast-paced start-up environment
• Curious about metrics, execution processes and keeping an eye out for details

We also encourage you to apply even if you took a break from professional life for whatever reasons. For us, the people and their skills matter more than their resumes.

What you get:

We don’t seek employees, we seek friends. If you are looking for an environment where smart people work around you who help you achieve your goals without any corporate bureaucracy, encourage you to make mistakes and get complete ownership of your work, then this is the place for you! Here are some side perks that come with this job:

• Be a part of our 0 to 1 ride!
• Attractive compensation with the best-in-class ESOP Structure. You take care of doing your best work, and we will take care of making sure you never have to worry about money.
• Insurance for your entire family.
• Choose your own device (and keep it if you stay long enough).
• Unlimited paid time off with no questions asked.
• Encouragement to take time for your mental health and personal life.
• Maternity and Paternity Leave.
• A tight-knit and brutally honest team with no politics or hierarchy :D