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Founding GTM

$120K - $140K / 0.25%
San Francisco, CA, US
Job Type
1+ years
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Ross Geiger
Ross Geiger

About the role

We are hiring for this role in San Francisco (this is not a remote position)

About Ciro

Sales is about building relationships 🤝 — but you wouldn’t know it from watching most sales teams that sell to SMBs today.

Ciro’s on a mission to build the next-gen ZoomInfo and Apollo for companies that sell to SMB and Local businesses, like Dental & Medical Practices, Restaurants, and Construction. Our current customers love our data quality, and the industry’s competitors have been around for 100 years and have not innovated in decades.

We've grown ARR 10x YoY and are backed by some of the best investors in the world, including Y Combinator, SV Angel, CRV, and the founders of Flexport, BuildZoom, and Tegus. The current team has experience at places like Google, Facebook, and Bain & Co.

The role

We're looking for a trailblazing first GTM hire who can help us shape sales growth, team culture, and the company itself. Ciro is on a journey to building a large, category-defining company. We push and support each other daily to reach excellence. This individual will set the tone for how the GTM team operates at Ciro. If all of this is what you're looking for, read on. We're excited to meet you!

You’ll report to Ciro’s President (Ross) and work closely with the entire team given our size.


  • One of your first projects will be to help us architect the SDR playbook (and work with us to do the work). This will include cold calling & outreach to prospects, booking demos & hitting quota, documenting learnings, and refining the profile for what a Ciro SDR looks like. With this objective complete, you’ll assist in hiring a fulltime SDR(s) as you move up in responsibility.
  • Work closely with the founders in building the full-cycle sales playbook and defining what GTM excellence at Ciro looks like.
  • Develop a strong understanding of Ciro’s product and our customers so that you can handle objections and speak to the impact Ciro can have.
  • Provide constructive feedback on how to improve effectiveness and efficiency within the GTM organization to the founders


  • 2+ years of prior outbound SDR or AE sales experience
  • Demonstrated success in achieving sales goals
  • Excellent verbal and written communication skills
  • At ease in a fast-paced startup setting
  • Self-motivated with an entrepreneurial spirit

Who you are:

  • Someone that’s excited to take their career in sales to the next level
  • Someone who’s not afraid to cold call. Since we sell to sales leaders, our customers pick up the phone. Expect outbound activities to be heavily weighted towards cold calling.
  • Self-starter who finds excitement in helping build a company
  • Passionate about being a founding startup member

What we offer:

  • Competitive cash compensation: $120-$140k OTE with 0.25% equity
  • Top tier health insurance and lunches in the office
  • Quarterly "work from anywhere" weeks and unlimited vacation (take it whenever you need it)
  • Opportunity to take on significant responsibility and ownership in building out Ciro

Why you should join:

This is a unique opportunity to work directly with the founders and help build out the GTM organization. We are in an opportune position, having found early signs of PMF through founder-led sales (2 of our 3 founders are former VPs of Sales/Revenue). We are looking for someone that is excited to build on our strong existing base and who is looking to be here for the long run.

We are looking forward to meeting you!

About Ciro

Sales is about building relationships — but you wouldn’t know it from watching most sales teams today. The average sales rep spends 1-2 days per week researching and list-building instead of spending time with customers.

We’re building the most comprehensive index of small businesses in the world, combined with elegant software that gives salespeople superpowers. Our stodgy competitors (e.g., Dunn and Bradstreet) have been around for 100 years and have not innovated in decades.

Ciro is a tight-knit team of engineers, sales execs, and product managers with experience from Meta, Stanford, Google and Bain & Co. Two of the founders served as VPs of Sales at high-growth SaaS startups and understand our domain deeply. We are cash flow positive and are backed by some of the best investors in the world, including Y Combinator, SV Angel, CRV, and the founders of Flexport, BuildZoom, and Tegus.

If our mission speaks to you, we’d be delighted to meet you. The only thing we love more than our customers is our people! Join us for the adventure of a lifetime 🚀

Our values:

  1. Be exceptional
    • Cironians have high standards. The desire for excellence permeates all the things we do — the daring ambition of our company, the craftsmanship behind our product, and how we hire and retain the best people.
  2. Act with urgency 🏎️
    • We are relentless in our quest to help our customers and believe that speed is a fundamental advantage in building a great company.
  3. Foster teamwork & trust 🤝
    • We believe the best teams are comprised of people who trust each other.
    • We put in the effort to build a collegial environment where we make our teammates feel included and empowered to do their best work.
    • We openly and transparently share our thoughts and expectations with each other.
Team Size:4
Location:San Francisco
Ross Geiger
Ross Geiger
Richard Lee
Richard Lee
David Winer
David Winer