Amazon for Construction

Director, Marketing at CostCertified

Calgary / Remote
Job Type
6+ years
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Mike Bignold
Mike Bignold

About the role

We are changing the future of construction and modernizing the way building contractors operate and manage their business. We are disruptive, future-focused and totally authentic. We empower our employees to fight the mainstream and strive for total market dominance. We never settle for anything less than excellence.

No pressure.

Where else can you have complete creative freedom to change the face of an entire industry? To use your skills to drive performance from the ground floor?

This role is the challenge of a lifetime where you get to shape and tell the story that everyone in the construction world is waiting to hear. Share your portfolio, tell YOUR story, we can't wait to meet you!

Major Responsibilities:

• Creating, implementing and executing an optimal performance marketing strategy • Managing end-to-end performance marketing activity across social channels. • Testing and optimizing ads and pay-per-click campaigns to drive strong return on investment. • Stay current on new performance strategies and channels for our target audiences. • Work alongside the sales and marketing team to maximize quality leads and analyze and measure performance.

Qualifications & Experience:

• Minimum 5 years of performance-based or social media marketing experience within a production company • Strong understanding of foundational marketing principles specifically B2B SaaS • Ever-evolving, tactical knowledge of web analytics and the ability to consolidate and analyze data • Demonstrated ability to optimize pay-per-click marketing to a very high degree • Next level ability to leverage major platforms including Facebook, Instagram, Google and LinkedIn. • Curious and able identify trends and opportunities to help strategically grow the business and sales pipeline. • Autonomous and thrives in a blank canvas, startup environment

So, besides joining one of Calgary’s Best Ecommerce Companies, what’s in it for you?

We offer competitive compensation including a full coverage benefits program and central downtown location that includes great building amenities including a free onsite fitness facility. Mostly we want people that love to dream big dreams, crush big goals and make big things happen.

We are located at Stephen Avenue Place - 225 7 Ave SW

We value diversity and encourage applicants of all backgrounds. We strive to come together with our ideas, experiences, perspectives and unique identities to achieve the insurmountable.

Why you should join CostCertified

We are building the Amazon of construction where contractors can give their customers an interactive shopping experience, turning the estimate into a point-of-sale, for the first time.
Now, instead of signing a vague PDF estimate without even knowing what they’re getting, customers can upgrade things like their counters, faucets or floor, and add or remove optional components like a guest bathroom, fireplace, or deck -- and see the effect on the price instantly before approving.