Growth Marketing Lead for a consumer fintech

Ownership

You will be responsible for driving user acquisition across all digital and offline channels.

• Growth marketing for both paid (performance, CPA) and organic channels end-to-end
• Identify, test, and optimize new digital channels for acquisition
• Optimize customer acquisition costs

Looking for

• 3-5 years of growth-focused experience in D2C digital marketing, startup experience preferred
• Hands-on experience with mobile in-app conversion optimization in the SKAN age
• Experience managing and scaling 6+ figures PPC budgets
• Interest in fintech and in working on financial well-being products
• Strong sense of ownership and determination to get things done
• General understanding of how financial services and lending in the US works

Perks

♻️ flexible hours, remote setup 💵 competitive salary and equity ⛹🏻‍♀️ autonomy and influence 👩‍💻 in-demand experience at a high-pace FinTech 👟 open, fast moving and fun environment 🌎 contribute to big social mission and world class customer experiences 🤼 work closely with the founding team 🏆 experience with launching products in the most competitive market in the world 🛠 steep learning curves for hard and soft skills

About

Placid Money lowers interest rates on existing credit cards. We help people break out of structural debt and build wealth. Our vision is to build fair banking for the middle class.

3 phone interviews, 30-45 minutes each, within 2-week timeframe (can be faster if needed):

• Intro. An informal call to get to know more about the role, and for you to evaluate whether it’s a good fit for you.

• Technical Screen. Chat about specific challenges you'll be solving in this role and how you'd approach them based on your previous experience.

• Team fit. Connect with more team members and cover your past experiences, interest in startups and how you operate in smaller teams.

After the first two interviews, we sometimes short-circuit the process with a “no-hire”.