Mighty Buildings

3D printing beautiful, high-quality, and sustainable homes.

Social Media and Community Manager at Mighty Buildings

$90k - $110k
Location
Oakland, CA
Job Type
Full-time
Experience
3+ years
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About the role

WHO WE ARE:

We are Mighty Buildings, a venture-backed Series B Construction Technology company based in Oakland, CA, that is innovating the construction industry by creating beautiful, sustainable and high-quality homes using 3D printing, advanced materials and robotic automation.

WHAT WE’RE LOOKING FOR:

A highly motivated Social Media and Community Manager who is a creative individual with experience and a passion for connecting with current and future customers. That passion comes through as she/he/they engages with customers on a daily basis, with the ultimate goal of turning fans into customers, and turning customers into advocates. As a Social Media and Community Manager, you will oversee the company’s interactions with the public through implementing content strategies on social media platforms. You’ll have the amazing opportunity to be an early hire at a Series B-stage startup that’s rapidly growing and defining a new multi-billion-dollar industry, and work alongside an all-star team.

WHAT YOU’LL BE DOING:

  • Manage day-to-day operations of the company's social media channels
  • Launch new digital first shows across major social media platforms
  • Drive social strategies (Instagram, YouTube, Facebook, Instagram, TikTok, Twitter, etc) that garner organic video -viewership, audience growth and foster community.
  • Manage the social content publishing process, ensuring assets and copy are produced and delivered on schedule
  • Actively engage and community manage on social channels
  • Write compelling headlines and copy around video content
  • Work with production to gather social assets that are optimized for the nuances of each distribution platform
  • Develop and deliver weekly and monthly reports on network growth and viewership
  • Propose A/B tests for messaging and community engagement
  • Create and design tests that explore viewership and audience quality
  • Ability to manage and track digital media budget and resources against a budget
  • Deliver weekly and monthly reports on network growth and viewership
  • Deliver ad-hoc analysis for programming, production and marketing teams
  • Conduct research and deliver programming intelligence to pre-identify trends
  • Partner with production teams in identifying stories that resonate with the community and social audiences
  • Collaborate with other teams, like marketing, sales, and delivery team to ensure brand consistency
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews
  • Possess skills to create design and animation for social media channels (e.g. Facebook timeline cover, IG Stories, Tik Tok, blog layout, etc)
  • Write clear and compelling copy to describe Mighty Buildings’ products and services tailored to the appropriate target customer segments and user personas
  • Work closely with the customer success team to identify the key points of frustration or confusion for users and propose solutions
  • Support and execute content writing on marketing and sales enablement collateral (email marketing, sales brochures, blogs, etc)
  • Conduct competitive research to identify the company's strong and weak points
  • Apply SEO principles where necessary to maximize reach to our target audience

REQUIREMENTS:

  • Bachelor’s degree
  • Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience
  • Have grown a social channel followings from zero to hundreds of thousands
  • Demonstrates creativity and documented immersion in social media
  • Proficient in content and social media marketing and application
  • Experience sourcing and managing content development and publishing
  • Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound
  • Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, TikTok etc.) and how each platform can be deployed in different scenarios
  • Maintains excellent writing and language skills
  • Enjoys a working knowledge of the blogging ecosystem relevant to the company’s field
  • Displays ability to effectively communicate information and ideas in written, audio and video format
  • Exceeds at building and maintaining sales relationships, online and off.
  • Practices superior time management
  • Is a team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management)
  • Makes evident good technical understanding and can pick up new tools quickly
  • Maintains a working knowledge of principles of SEO including keyword research
  • Is proficient in and/or certified in Google Analytics
  • Understand how OKR and scrum works
  • Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution
  • Possesses great ability to identify potential negative or crisis situations and apply conflict resolution principles to mitigate issues

Why you should join Mighty Buildings

Mighty Buildings is a construction technology company that is dedicated to reimagining the building industry, from the factory to the foundation. By applying state-of-the-art automation and innovative new technologies, Mighty Buildings can 3D print structures twice as fast with 95% less labor hours and ten times less waste than conventional construction. Mighty Buildings works with compliance and regulatory agencies to develop future-forward materials that are tested to the most rigorous standards with nearly zero-waste production methods. Mighty Buildings projects range from pre-designed ADUs for homeowners to single family residential developments utilizing their unique panelized Mighty Kit System. Mighty Buildings is committed to making beautiful, sustainable, and high-quality homes a reality for more people.