APIs to build better video.

VP Marketing

Job Type
6+ years
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About the role

About the Role

Mux is looking for a world-class VP of Marketing who will own the marketing function. Reporting to the COO, Salman Kothari, this role will be a core member of the leadership team.

What You'll Do

  • Drive growth for Mux by building a strategic marketing function and developing a world-class team.


  • Drive Pipe Through Amplification of the Differentiated Mux Product and Brand
  • Experiment and quickly adopt appropriate strategies to increase demand to our targeted prospects
  • Successfully scale the funnel in a data-informed way to create repeatability and transparency into growth
  • Educate the market on the power and complexity of video through broader outreach and thoughtful touch points with prospects and customers
  • Segment & Position Mux to drive broader adoption as the market matures
  • Collaborate to drive the ongoing market segmentation as we expand to the next set of customers; startups → enterprise and new builds → platform switchers
  • Evolve Mux’s value-based messages to reach technical executive buyers without alienating developers
  • Leverage content (customer stories, thought leadership, etc.) to showcase value, engagement, ROI and to continue educating the market on the power of Video and the Mux platform
  • Build out a robust set of sales tools & enablement in support and partnership of the Mux sales organization
  • Build a Full Stack Marketing Organization
  • Design a full-stack marketing org
  • Hire and develop top talent to scale
  • Build the systems and infrastructure
  • Develop integrated, healthy partnerships with Product, Go-to-market, and Developer Experience teams

U.S. Benefits

You'd join an amazing team from places like Google/YouTube, Amazon/Twitch, Facebook/Oculus, Brightcove, Bain, and the BBC. We have a supportive culture that cares about both excellent work and work-life balance.

We are remote-equal, with an office space in Downtown San Francisco and another in London, right next to the Liverpool Station.

  • Flexible PTO with 2-week minimum + 11 company holidays
  • Weekly no-meeting days + quarterly focus weeks
  • Healthy work-life balance encouraged
  • Competitive health, dental, and vision insurance (99% employee and 60% dependent premium coverage)
  • Fertility benefits
  • Flexible spending accounts for healthcare, dependent care, and commuter benefits
  • Short-term and long-term disability insurance
  • Group life insurance
  • Critical illness & accident insurance
  • Travel accident insurance
  • Employee Assistance Program (EAP)
  • Medical support concierge service
  • 401(k)
  • Paid parental leave
  • Investment in career growth and training
  • Continued education stipend
  • Thought leadership and peer recognition program
  • Reimbursements for headphones, cell phones, device upgrades, and SVoD services of Mux customers
  • Lunch reimbursement program

Mux is an Equal Opportunity employer committed to building a diverse company. We believe diversity makes us better, and we strive to be inclusive and equitable. That’s why we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.

Why you should join Mux

About Mux

Mux is video for developers. Our mission is to democratize video by solving the hard problems developers face when building video: video encoding and streaming (Mux Video), video monitoring (Mux Data), and more. Video is a huge part of people’s lives, and we want to help make it better.

We’re committed to building a healthy team that welcomes a diverse range of backgrounds and experiences. We want people who care about our mission, are ready to grow, believe in our values (from Be Human to Turn Customers Into Fans), and want to make the people around them better.

You’ll be joining a tight-knit team with experience at places like Google, YouTube, Twitch, Zencoder, Fastly, and more. Our founders previously started (and sold) Zencoder, an early leader in cloud video technology, and authored Video.js, the biggest HTML5 video player on the web. We organize Demuxed, the premiere conference for video engineers in the world. 

We’re backed by top investors like Andreessen Horowitz, Accel, and Y Combinator. You’ll get to work with amazing companies: hundreds of startups, plus Reddit, Vimeo, Robinhood, CBSi, Discovery, PBS, and TED. Customers large and small love working with us and love our team.

We’re growing quickly and are building something big together. We’d love to hear from you!

Team Size:65
Location:San Francisco
Adam Brown
Adam Brown
Jon Dahl
Jon Dahl
Steve Heffernan
Steve Heffernan
Head of Product
Matthew McClure
Matthew McClure