Nourish

Telenutrition therapy from a registered dietitian, paid via insurance

SEO Marketing Manager

$80k - $120k / 0.05% - 0.10%
Location
New York, NY, US / Remote ()
Job Type
Full-time
Experience
3+ years
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Aidan Dewar
Aidan Dewar
Founder

About the role

Learn more here

About Nourish

Nourish is solving America’s healthcare crisis by helping people eat better. We connect chronic disease patients with a Registered Dietitian via telehealth and get it covered by their health insurance.

We launched one year ago and already have over 50 dietitians and thousands of patients on the platform. Our patients span a wide range of nutrition-related conditions including diabetes, eating disorders, kidney disease, GI conditions, cancer, obesity / weight management, cardiovascular disease, and more.

We have millions in revenue (up 5x in 2022), have partnered with national health insurance companies and provider groups, and have raised significant funding from top-tier VCs including Thrive Capital, Y Combinator, Susa Ventures, Operator Partners, and Box Group. Our angel investors include world-class healthcare founders from Rightway Health, Headway, Spring Health, Alto Pharmacy, and more.

About the Role

As SEO Marketing Manager, you’ll be responsible for building out our organic search strategy. You’ll work closely with our Head of Growth and COO, manage a team of copywriters, and help Nourish become the most trusted source on the web for high-quality, evidence-based nutrition content, resources, and tools. You will be instrumental in helping Nourish reach its ambitious growth targets by unlocking the next phase of scale in patient acquisition.

This role is remote-friendly and is open to both full-time and contractor candidates.

Key responsibilities

  • Conduct keyword research to identify high-potential keywords
  • Manage team of copywriting to produce consistent, high-quality content at a high-velocity
  • Optimize website pages to improve SERP ranking
  • Identify, plan, and ship other SEO strategies and projects such as link-building, video SEO, local SEO, Google Business Reviews, alternative search engines, and more.
  • Create dashboards and reporting to measure and clearly communicate SEO performance, and develop new strategies based on your finding

You will love this role if:

  • You’re passionate about Nourish’s mission. You’re interested in nutrition and are eager to be part of solving America’s healthcare crisis.
  • You love building things from the ground up. You want to build Nourish into the most trusted place on the web for ultra-high-quality nutrition content, and get excited about standing up processes that can scale with the company.
  • You thrive when given ownership. You’re a self starter and want to have full ownership over a critical growth function. You enjoy flexing between high-level strategy and nitty-gritty execution. You take ownership of all responsibilities, big and small.
  • You are a team-player. You get enjoyment from collaborating with teammates and helping them reach their full potential. You can work well with in-house employees, outsourced writers, and vendors.

We’d love to hear from you if:

  • You are experienced, but hands-on – we're looking for 4-8 years of experience in SEO, ideally at a high-growth startup in the consumer or healthcare space.
  • You have deep expertise in using keyword research tools such as Google Keyword Planner, Ahrefs or Semrush & keep a tab of innovative SEO tools
  • You enjoy solving high-level strategy and optimization questions, but you are also not afraid to get into the weeds when needed.
  • You thrive in a fast-moving environment and are not intimidated by ambiguity or change. You enjoy new challenges and jump in headfirst when facing an issue.
  • You’re comfortable working with a variety of team members and stakeholders both internally and externally, and have strong verbal & written communication skills.
  • You take pride in being reliable and hitting deadlines, and you hold yourself to a standard of excellence.

About the interview

Learn more here!

Background

We move fast! We can move as fast as ~2 weeks from the initial intro call to offer. We understand your time is valuable and you may be evaluating a number of opportunities, so we will work with your timeline and speed. You’ll have an opportunity to meet all three co-founders and several members of the team including our investors — we feel strongly that our team is the best part of Nourish, and want you to be excited about working with each of us!

Our Process

  1. Initial call with Sam, Co-Founder & COO (30 mins, Zoom)
    • The purpose is to learn about you, your journey, what gets you motivated, and your career goals. Sam will speak to you about the mission of the company and our goals for the next several years. You’ll learn all about what it'd be like working at Nourish and have the opportunity to ask whatever questions you want.
  2. SEO Chat with Toni from our Growth team (45 mins, Zoom)
    • Toni will speak to you in depth about our growth roadmap, SEO strategy, and the projects you’ll be working on. We’ll also chat about your background and what you’d be looking to achieve at Nourish.
  3. Take-Home Project (2-3 hours async with kick-off call)
    • We want you to have a sense of what it’d be like to actually work at Nourish! We like for you to dig in and contribute to a project that Nourish is currently working on. We’ll work together to scope the project and actually implement your work. You’ll be able to see how we work and contribute to the team.
  4. Nourish Outlook and Goals with Co-Founder & CEO (30 mins, Zoom)
    • Meet Aidan. You’ll have a deeper understanding of Nourish by this point, so you can ask more in-depth questions about the operations of Nourish. Aidan will go over our OKRs for this quarter and our outlook for 2023.
  5. Meet more Nourish team members (Zoom, in-person where possible, informal and customized to you)
    • We want you to meet the team you’ll be working with! This is your chance to “reverse interview” the Nourish team and get to know everyone. This step of the process will be customized to you — you’ll have the opportunity to meet our team members, investors, and learn all about Nourish (we’re very transparent). We have a preference for meeting in person — we’ll help you make accommodations.
  6. Receive an offer and join Nourish!
    • Discuss details of the offer on a call and answer any final questions. Let’s make a dent in the universe and solve America’s healthcare crisis by helping people eat better!

Why you should join Nourish

Nourish is solving America’s healthcare crisis by helping people eat better. We connect chronic condition patients with a Registered Dietitian via telehealth and get it covered by their health insurance.

Nourish
Founded:2021
Team Size:16
Location:San Francisco
Founders
Aidan Dewar
Aidan Dewar
Founder
Stephanie Liu
Stephanie Liu
Founder
Sam Perkins
Sam Perkins
Founder