Performance Marketing Lead
About the role
OpenSea is the first and largest marketplace for user-owned digital goods, which include collectibles, gaming items, domain names, digital art, and other items backed by a blockchain. These digital goods have brand new properties: they’re unique, provably scarce, liquid, and usable across multiple applications. We're building a brand new economy from the ground up based on digital ownership. The team has backgrounds from Stanford, UC Berkeley, Palantir, Google, Facebook, and Pinterest, funded by YCombinator, Founders Fund, Coinbase Ventures, 1Confirmation, Blockstack, and Blockchain Capital.
When hiring candidates, we look for signals that a candidate will thrive in our culture, where we default to trust, embrace feedback, grow rapidly, and love our work.
Performance marketing is a new role at OpenSea that will drive the marketing department’s commercial performance through systematic campaign-specific results and overall measurement. This position works closely with content marketing and customer success in target-setting, as well as
conducting advertisement experiments,
computing and tracking user acquisition costs,
optimizing per-channel conversion rates,
and evaluating post-campaign results
Experience with the tasks above is required, along with an eagerness to learn, open-mindedness towards customers of all industries and sizes, and love for the decentralized web!
Why you should join OpenSea
We’ve built the first (and largest) peer-to-peer marketplace for crypto assets, which include collectibles, gaming items, digital art, domain names, event tickets, and other assets backed by a blockchain. We're operating in a brand-new market but growing rapidly: we've had over $28 million in trading volume on our site since launch, over 12 million assets listed on our marketplace, 300+ apps using our platform, and we power the crypto asset integration for Coinbase Wallet and Opera.
Our team has backgrounds from Stanford, Palantir, Pinterest, and Google, and is funded by YCombinator, Founders Fund, Coinbase Ventures, 1Confirmation, and Blockchain Capital.