Palette is an AI-native media platform built by MIT computer scientists and multimodal researchers that unifies the creative workflow into a single generation engine. We eliminate tool and context fragmentation for creative teams in enterprises and allow content creators to transform static assets into controllable, repeatable workflows in one conversation.

Check out our demo here

The Problem

Today, in order to deliver high-quality, tasteful content, individual content creators and enterprise teams struggle with a heavily fragmented landscape of separate, disconnected applications for multimodal content production. For individual creators, this tool fragmentation breaks creative flow and focus. For enterprise teams, it destroys brand context and causes inconsistencies that slow down iteration speed.

The Solution

Palette solves this by providing a single platform where content creators can use natural language and product context to generate multimodal media, execute precise edits, and build repeatable creative workflows. To drive enterprise growth, Palette delivers targeted, end-to-end services, ranging from ad runs and brand-safe influencer UGC to product launches and interactive multimedia L&D onboarding.

About us

We’re Josephine and Serena, the founders of Palette. We met at an art program and studied computer science at MIT, with experience in multimodal research and computer vision as well as industry experience at Scale AI, Datadog, and Amazon. 

Asks

We’d love to connect with:

• Content creators looking to explore precise, controllable visual content generation.
• Marketing teams looking to scale their content and advertisement workflows.
• Operations leaders facing severe onboarding or documentation bottlenecks.
• Heads of Learning & Development looking to move away from static LMS systems.

Try it at studio.palettelabs.com or learn more at palettelabs.com.