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Perfekto

Perfekto

Grocery subscription service against food waste in Latam

Over 1/3 of food is being thrown away and in Latin America 72% of it prior to the consumer stage. Mainly due to physical imperfections or surplus production, despite being fresh and edible. Perfekto offers a grocery subscription box with imperfect and surplus food, home-delivered. Thereby, consumers save time and money while reducing food waste. The founders are experienced leaders scaling startups & grocery operations. Anahí previously led the Uber Grocery initiative for Latam. Jan scaled Swiss FinTech Sonect to pre-Series B and to Mexico. Juan led Walmart's eCommerce logistics and operations in Mexico. By the end of 2022, Perfekto had: 🌱 rescued over 500,000kgs of food from being wasted 🚚 delivered over 60,000 orders 📈 grown 1,120% year-over-year 🥖 gone beyond just produce and now help rescue items like bread or packaged goods from companies like Heartbest Foods, Bové, Tuny - with major multinationals in the pipeline 💚 become a beloved brand with an NPS of 70 🫂 built an online community of over 20,000 people and several thousand homes receiving Perfekto boxes

Perfekto
Founded:2021
Team Size:33
Location:Mexico City, Mexico

Former Founders

Anahí Sosa

Co-Founder & COO of Perfekto, reducing food waste through a subscription box of food items that would otherwise be wasted due to supply chain inefficiencies or strict cosmetic standards. Previously worked at Uber for almost 5 years where I had the opportunity of leading Uber Grocery. Worked also at Unilever in areas like Logistics Finance.

Anahí Sosa
Anahí Sosa
Perfekto

Jan Heinvirta

Co-Founder & CEO at Perfekto. On a mission to create a more sustainable food system in LatAm, where more than 1/3 of food is wasted due to strict industry standards and supply chain inefficiencies. Previously founding team member and Head of LATAM at a Swiss FinTech. Scaled it from Seed to Pre-Series B and from Switzerland to Mexico.

Jan Heinvirta
Jan Heinvirta
Perfekto