Pocket Worlds

We build worlds.

Ad Monetization Manager

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About the role

About Pocket Worlds

Our mission is to make the metaverse a reality and our vision is a decentralized virtual world built and owned by its citizens.

We have been working towards this mission for a decade. We are the creators of Highrise, the first virtual world on mobile, which has seen extraordinary growth over the last few years and now boasts over 17 million users across iOS and Android. Every day, the citizens of Highrise come together to hangout, explore, create, collect, and trade digital assets in our metaverse, and this has all flourished despite the constraints of Web 2.0.

This was only the first chapter in our story, and we are on the precipice of making history once again with Web3 and Highrise World.

About This Role

We are looking for a skilled Ad Monetization Manager that has expertise in mobile app ads monetization and a passion for the gaming industry.

As an Ad Monetization Manager, you will be the go-to person when it comes to advertising monetization aspects of the game. You will be responsible for the strategy, execution and optimization of in-game placements to improve overall ad ARPDAU.

The ideal candidate will use their exceptional communication and organization skills to turn their creative ideas into reality, collaborating with other teams in creating amazing experiences our players will enjoy. The candidate will also combine a good understanding of the free to play economy with working knowledge of advertising business as well as top-notch analytical skills.

As an Ad Monetization Manager, you will:

  • Plan and oversee in-game advertising for iOS, Android, and Web. You will work in an amazing multinational team and will steer our efforts in successfully building, operating and managing all types of advertising and enhance the user experience with our mobile games.
  • Manage existing and create new business relationships with advertising partners.
  • Identify and implement initiatives that will improve Ad revenue generated through ad network partners.
  • Measure results of the Ad campaigns and optimize the assets and experiments.
  • Keep up to date with market development and trends.

To be successful in this role, we'd expect you to:

  • Have experience with ad campaigns & networks.
  • Have experience building a network of partners and keeping in regular contact with them.
  • Have an ability to operate in an entrepreneurial environment, to thrive at an extremely fast pace and find creative ways to get things done.
  • Be able to compile and analyze performance data and metrics.
  • Use data to drive your day to day decision making
  • Have passion to mobile gaming and experience with mobile games - understanding of the product essentials and what are the industry KPIs; familiarity with the market realities from product KPI perspective.
  • Excellent communication skills in English, both written and verbal.

Within 3 months, you'll:

  • Manage ad monetization strategy across a variety of ad networks.
  • Communicate regularly with current partners & ad network reps to optimize performance and maintain each partnership.
  • Work with the Live Ops team to create in-game engagement events.
  • Identify and vet new potential partners.
  • Track and analyze daily, weekly, and monthly monetization performance.


Our goal is to define the future of the metaverse with the product we build, and to grow from tens of millions to billions of users in the process.

Join us on this journey and together we will build something incredible.

Why you should join Pocket Worlds


Pocket Worlds is a metaverse company that focuses on the power of social gameplay to connect people. We build deep, rich worlds that are social by design and last for decades. Our first world, Highrise, is a creative virtual world where people make avatars, express themselves, and create deep friendships along the way. Over 10 million people have already joined the world of Highrise, and it's growing faster every day.

We're a completely remote company with a diverse set of employees spanning 16 different countries. We are connected by a singular mission of building amazing games that bring our players together, and we live by our values, which you can read here.

Join our world class team who've shipped amazing products for Apple, Google, Electronic Arts, Zeptolab, Nanobit, and other top gaming companies.

Pocket Worlds
Team Size:70
Location:Austin, TX
Anton Bernstein
Anton Bernstein
Jimmy Xu
Jimmy Xu