Swayable predicts consumer opinion and the impact of content

Sr. Business Development Representative

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About the role

About the Role

Swayable is searching for a Sr. Business Development Representative to join our Marketing team. This is a key role responsible for developing new pipeline opportunities to grow our SaaS business. You will be engaging with senior leaders at major global brands and agencies to help them reach and inspire their ideal audiences. 

Swayable is a fast-growing, cloud analytics product that measures public opinion and the impact of messages and advertising content on it. Its 30-person team is backed by top technology and social impact investors, including Y Combinator. Founded in 2018 by two physics PhDs, it is led by the former Executive Director for Digital Strategy at the New York Times. Clients include major consumer-facing brands (Airbnb, Square, Paramount Pictures, Amazon), researchers (MIT, Yale, Stanford) and mission-aligned advocacy campaigns (including multiple Democratic Presidential candidates). 

Joining Swayable means being on a team whose work changes the course of history. The technology we develop is at the leading edge of transforming some of the world’s most important campaign organizations and enterprises: combatting disinformation, protecting democracy, and supporting the sustainable growth of consumer-facing brands.

Check our our values & culture deck to learn more about our mission: https://tinyurl.com/4zjchwzs

Your Responsibilities

  • Coach a growing team of Business Development Representatives to establish a high standard of performance 
  • Build sales enablement and training programs to train reps; use a variety of methods and technologies to empower your team
  • Identify the key decision-makers and champions in target organizations; create tailored strategies to position Swayable as a solution to their biggest marketing and messaging challenges
  • Build relationships with decision-makers to generate high-quality sales opportunities through proactive prospecting and networking
  • Partner closely with Account Executives to align on outreach strategy 
  • Track prospect information, touch points, and opportunities via CRM to empower the Marketing and Sales teams
  • Track key pipeline generation metrics like meetings booked to optimize outreach and training efforts
  • Identify key prospect questions, objections, and pain points, and translate them into useful intelligence for the Marketing and Sales teams

Your Skills, Qualifications, and Experience

  • 2-4 years of proven success growing pipeline opportunities at a SaaS startup company 
  • Player-coach attitude that allows you to seamlessly switch between prospecting and internal training
  • Familiarity with how sales enablement and in-field coaching technologies can be combined to create a comprehensive training program
  • Demonstrated ability to understand complex enterprise technologies, their customer value, and potential objections 
  • Intellectually curious, motivated, and driven by a passion to learn
  • Excellent written and verbal communication skills; you are an expert at persuasion and a great storyteller
  • Active listener who identifies and handles objections with finesse; you love working the phones
  • Organized, system-oriented, and meticulous 
  • Data-driven with experience in crafting measurement strategies to ensure goals are being met
  • Experience in data platforms or analytics markets a plus
  • Interest in advocacy a plus


  • Competitive base and commission structure commensurate with experience and goals
  • Equity options consistent with being an early team member
  • Full healthcare coverage with no employee contribution required
  • Generous PTO and parental leave
  • 401K
  • Opportunity to support some of the most important storytelling and social change campaigns in the world


  • Our team is centered in New York, NY and San Francisco, CA with flexible work arrangements for remote work

We are an equal opportunity employer. We strive to promote an organizational environment that values diversity and fosters growth. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other basis prohibited by law. The team especially encourages applicants from underrepresented backgrounds.

Why you should join Swayable

Swayable measures how effectively media content changes minds. Our clients are dramatically increasing the impact of the stories they tell on the world's most important issues.

We are passionate about the power of data to have a positive social impact on advocacy and commerce and are serious about using it responsibly and ethically. We work with organizations and people we care about and our job is to help make them successful.

Swayable is a Delaware Public Benefit Corporation and an equal opportunity employer. We welcome applications from anyone who shares our values and especially encourage women and members of underrepresented groups to apply.

Team Size:30
Location:New York
Valerie Coffman
Valerie Coffman
James Slezak
James Slezak