SwiftSku

Management and analytics software for convenience stores

Manager - Digital Marketing at SwiftSku

Location
Any / Remote / Remote
Job Type
Full-time
Experience
6+ years
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Daniel Mazur
Daniel Mazur
Founder

About the role

We are looking for...

A marketing generalist; savvy, jack-of-all-trades type marketer who can handle social, content, webinars, and paid ads (especially). Ideal candidate is someone with experience in marketing and social media management.

Responsibilities

  1. Create and drive SwiftSku's digital presence i.e. website & social media.
  2. Hammering out advertising campaigns on social media.
  3. Planning, implementing, and monitoring our digital marketing campaigns (paid ads) across all digital platforms.
  4. Develop and monitor campaign budgets.
  5. Evaluate important metrics that affect our website traffic, service quotas, and target audience.
  6. Work with our team to brainstorm new and innovative growth strategies.

Bottomline / KPI

All marketing activities should be focused on generating inbound leads.

Requirements:

  1. Native Gujarati (preferred) with an understanding of the Gujarati audience.
  2. A minimum of 5 years experience in a digital marketing or advertising position.
  3. Should have experience executing ad campaigns on Facebook, Instagram, and Google Adwords.
  4. In-depth knowledge of various social media platforms, best practices, and website analytics.
  5. Highly creative with excellent analytical abilities.
  6. Outstanding communication and interpersonal skills.
  7. Up-to-date on the latest trends and technologies in digital marketing.

Why you should join SwiftSku

SwiftSku’s app connects to point of sales at convenience stores in real time, enabling owners to remotely manage and monitor their stores. We take the guesswork out of running a convenience store with predictive analytics, dashboards, and reports.

SwiftSku's CEO, Mit Patel, grew up managing the inventory, pricebook, and reporting of his family’s convenience stores and, when vendors would come by, he’d bridge the language barrier as a translator. More than 85% of independent convenience stores are owned by Indian families like Mit’s.

Solving convenience store owners' pains of today leads to SwiftSku's greater vision of optimizing the supply chain, facilitating a retailer agnostic consumer<>brand relationship, and providing data-driven business analytics to brands and retailers alike.