About the role
About us: We’re a Y-Combinator-backed startup seeking a Digital Marketer in Bangalore, to join our marketing team and take on full responsibility for driving bottom-line growth by bringing challenging ideas and marketing campaigns that drive brand, product, and business objectives. If you are an enthusiastic leader with the ability to balance big-picture thinking with deep-dive research and attention to detail, we have the perfect job for you! About this role: This position is ideal for a highly analytical, ‘full stack’ marketer who loves rapidly testing, learning, and scaling new tactics. Functional Area: Marketing Team || Role: Digital Marketer & Growth Hacker
What you’ll do:
- Design and run marketing campaigns & advertisements to acquire customers through digital networks such as Google, Social media channels, Advertisement networks, etc.
- Collaborate with channel-specific marketing teammates (blogging, email, social media, etc.) to identify areas for growth.
- Test and optimize marketing tactics for customer acquisition (e.g. online advertising, direct mail, out of home, affiliate) and conversion rate optimization.
- Conduct and present competitive analyses and market research.
- Translate ideas to actionable items that deliver business results.
- Use marketing analytics tools to analyze & track the ROI & CAC for each marketing campaign.
- Prepare and share daily/weekly/monthly performance reports keeping track of campaigns and their analysis.
What are we looking for:
- Self-starter who thrives in a fast-paced, early-stage startup environment.
- You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to generate creative ideas.
- Experience in using digital/social media to acquire customers.
- Proficient in running paid advertising campaigns on Google, Social Media channels, Ad networks.
- Experience in generating leads and achieving long-term sustainable growth.
- Impeccable communication skills.
- Eager to work individually and with a team in a growing start-up.
Why you should join Volopay
Unified spend management for modern businesses. Volopay combines seamless spend management software with corporate cards, bill payments and accounting automation giving you real-time visibility over business spending.