Hexa: Autonomous operations for industrial distributors
We automate sourcing and quoting. Distributors sell more at higher margins.
Hey everyone, we’re Ishaan, Auri and Mann - cofounders of Hexa 👋
TLDR
Hexa automates sales and procurement for industrial distributors and manufacturers, helping them source parts cheaper and quote faster to grow revenue by over 10%.
https://www.youtube.com/watch?v=_8Knlrk4zwc
The Problem
Mid-market distributors and high-volume manufacturers run everything through legacy ERPs, and those systems still depend on humans to key in every quote, order, and invoice.
Sales reps spend their days reading RFQs from email, PDF, Excel, and fax, then retyping them into the ERP instead of talking to customers.
Quoting takes hours, which means distributors respond slowly and lose 15%+ of revenue each year.
The people who actually know how to run these systems are retiring. Over half the workforce will leave this decade, and the knowledge in their heads walks out with them.
You cannot grow faster than you can hire. Service slows and relationships suffer.
The Solution
Hexa plugs into the systems you already use and brings AI agents natively inside the ERP. No rip-and-replace, live in days.
Hexa watches every channel a request comes in on and runs the full workflow:
- Quoting: Reads the RFQ, matches the right SKU and pricing, and drafts the quote so it is ready to send.
- Order Entry: Matches the incoming PO to the quote, creates the sales order, and writes it into the ERP.
- Procurement & Finance: Sources out-of-stock items at the best cost, then reconciles AP/AR and catches discrepancies humans miss.
Reps review and approve instead of hours of admin. Response times go from hours to minutes, win rates increase.
The Team
Ishaan (CEO) - Grew up around manufacturing; his family runs one of India’s largest paper producers. He scaled a previous B2B startup to 5,000+ users, then worked at a manufacturer building the exact automations Hexa sells today.
Mann (CTO) - Studied Computer Science at Imperial. Worked at Bloomberg as an ML engineer building graph neural networks for financial derivatives, and at Autodesk building software for manufacturers.
Auri (COO) – Worked in the Private Equity team at KKR where he covered distributors, the exact buyers Hexa sells to. Prior to this worked in the technology investing team at Apax. Former U14 England chess player.
We’ve known each other for over a decade, from the same school and town, and now live together.
Our ask:
If you know an owner of an industrial distributor or a VP of Sales or Operations, please reach out. We have a 15% referral bonus!