Perfekto offers imperfect produce delivered from farm to table, essentially building Imperfect Foods for Latam. Anahí previously led the Uber Grocery launch in Latam, while Jan was ex-Head of Latam for a leading Swiss fintech. Seven months after launching in Mexico City, Perfekto already has $7.7K of monthly net revenue from 287 active subscribers and just grew 170% MoM in weekly orders. It turns out Latam is an even better market for this model than the U.S. In Latam 50% of produce is wasted along the supply chain and the “Supply Centers” unique to Latam's major cities make it easy to source from many local farmers at once vs. one at a time. In Mexico, the produce market alone represents a $3.7B opportunity, which serves as the beachhead to create Latam’s #1 brand for sustainable food and attack its $909B Grocery Market.
Co-Founder & CEO at Perfekto. On a mission to create a more sustainable food system in LatAm, where more than 1/3 of food is wasted due to strict industry standards and supply chain inefficiencies. Previously founding team member and Head of LATAM at a Swiss FinTech. Helped it grow from Seed to Pre-Series B and expand from Switzerland to Mexico.
Co-Founder & COO of Perfekto, reducing food waste through a subscription box of food items that would otherwise be wasted due to supply chain inefficiencies or strict cosmetic standards. Previously worked at Uber for almost 5 years where I had the opportunity of leading Uber Grocery. Worked also at Unilever in areas like Logistics Finance.