Pete Koomen

Pete Koomen

Pete Koomen
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Pete Koomen co-founded Optimizely (W10), which helps companies run experiments on their websites and apps. He helped Optimizely grow from inception to $120M in ARR and, ultimately, an acquisition in 2020. Before that, he helped launch Google App Engine, an early precursor to Google Cloud Platform. Pete holds a Master’s degree in Computer Science from the University of Illinois at Urbana Champaign and degrees in Computer Science and Mathematics from Case Western Reserve University.

YC stats

  • Pete is the founder and CTO of Optimizely, a company he helped grow to $100M+ in ARR.
  • Pete co-authored a book: “A/B Testing: The Most Powerful Way to Turn Clicks Into Customers.”
  • Companies he's worked with at YC are worth a combined $1.3B.
  • He's advised top YC alumni including:
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