Bringing internet commerce to Indonesia’s neighbourhood stores

Head of Sales

Bandung, West Java, ID / Jakarta, Jakarta, ID
Job Type
6+ years
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Yih Lin Teh
Yih Lin Teh

About the role

We serve 100+ resellers in Bandung and we are currently looking to scale up our operations in Bandung and 3 other cities in Indonesia in the coming months. We are looking for a leader with grassroots field expertise, structured problem solving skills, and strong leadership capability to spearhead growth for our team

How will you contribute?

  • Develop sales targets and strategy together with management team
  • Identify and execute on acquisition channels to increase coverage of bipi sellers - eg field canvassing, recruiting events, partnerships
  • Manage and train field agents on acqusition and engagement activities
  • Prepare budgets and execute on hiring of new field agents to support increased sales
  • Evaluate and manage performance of field agents on all field activities
  • Analyse sales trends to assess potential of each seller acquired (eg segmenting, informing projections)
  • Execute on sales playbook to enable success of bipi sellers (e.g., ensure product education, sales enablement, communication of marketing initiatives)
  • Work together with marketing team to prioritise and execute on initiatives targeting sales uplift
  • Plan community building initiatives to improve retention and performance of bipi sellers

What we are looking for?

  • Indonesian based (Java island)
  • Experience in FMCG sales, or in large distributor, in leadership position managing large field sales team
  • Go-getter attitude and ability to set ambitious sales KPIs and drive team to hit targets
  • Ability to think strategically about various sales channels and options, prioritise and refine approach to adapt to market
  • Some knowledge in marketing campaigns would be favourable

About bipi

Bipi helps Indonesian cornerstores make extra money by reselling kitchenware and homeware products to their neighborhood customers. Through our platform, resellers can offer 100+ products to their customers without any additional working capital. We make reselling easy and rewarding, by offering tools and tips that help resellers manage customers orders and reach their maximum sales potential.

Team Size:15
Location:Jakarta, Indonesia
David Chew
David Chew
Yih Lin Teh
Yih Lin Teh