Founding Marketing Specialist - Berlin

What we do:

Flagright arms fintechs & banks with the best-in-class technology to combat financial crime and meet AML compliance regulations. Our AI-native, no-code platform can be integrated within a week thanks to our API-first approach, which drastically undercuts the industry standard of 2-4 months. Flagright's comprehensive product suite includes real-time transaction monitoring, customer risk scoring, merchant monitoring, case management, and sanctions screening among other industry-leading features. Unique to the market, our AI Forensics module equips fincrime fighters with an immersive investigative experience that drives vigilance and operational efficiency in financial crime prevention efforts. We are a Y Combinator-backed company based in Berlin, Singapore, and Bangalore, serving customers from 6 continents. We are on a mission to automate AML compliance globally.

Job Overview:

As the Founding Marketing Specialist, you will play a crucial role in building and executing our marketing strategy. You will be responsible for establishing best practices, creating marketing processes, and driving growth through innovative marketing initiatives. This is a unique opportunity to make a significant impact and shape the future of our marketing efforts.

🛠 Key Responsibilities

• Develop and implement marketing strategies: Craft and execute comprehensive marketing plans that align with business goals.
• Establish best practices: Define and implement marketing best practices, processes, and standards to ensure consistency and efficiency across all marketing activities.
• Content creation: Develop compelling content for various channels, including social media, email, blogs, and more.
• Campaign planning: Lead the planning, execution, and coordination of integrated marketing campaigns across multiple channels to effectively reach the target audience.
• Event planning: Develop and plan innovative and engaging events that align with our brand and marketing objectives and take the lead in their execution (scheduling, venue, logistics, etc.).
• SEO and SEM: Drive organic traffic through effective SEO strategies and manage paid search campaigns to maximize ROI.
• Social media management: Build and maintain a strong social media presence, engaging with our audience and driving brand awareness.
• Analytics and reporting: Monitor, analyze, and report on marketing performance, providing insights and recommendations for continuous improvement.
• Cross-functional collaboration: Work closely with product, sales, and other teams to ensure cohesive and aligned marketing efforts.
• Budget management: Manage the marketing budget, ensuring efficient allocation of resources to achieve the best results.
• Market research: Conduct market research to identify trends, opportunities, and competitive landscape, adapting strategies as needed.

🙌 Your Profile

• The candidate must be based in Berlin and authorized to work in Berlin without sponsorship. Please note that visa sponsorship is not supported.
• 4+ years of full time work experience, 3+ years in marketing, preferably in a startup or high-growth environment.
• Demonstrated success in developing and executing marketing strategies that drive growth.
• Proficiency in marketing tools and platforms (e.g., Google Analytics, SEO tools, Webflow, CRM software, etc.).
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Innovative and creative approach to problem-solving and marketing strategies.
• Excellent written and verbal communication skills.
• Ability to lead initiatives and influence cross-functional teams.

💯 Preferred Qualification

• Sufficient understanding of anti-fraud, AML, and compliance domains.

🤗 Benefits

• Do something meaningful; help stop human trafficking, money laundering, and terrorism financing.
• Work alongside a highly competent, top-tier team, including professionals from Y Combinator, ex AWS, Twilio, and Palantir.
• Experience an international work culture in a flat organizational structure.
• Great career development opportunities in a fast-growing early-stage startup.