Layup

After tons of feedback from early customers (thank you YC community for helping us break stuff!), we’re proud to share that Layup is now fully self-serve with our new point-and-click guide builder.

https://www.youtube.com/watch?v=TqtS3ET8KmY

This is a big moment for the digital adoption space: teams can now launch in-product onboarding and guidance in minutes, without waiting on engineering or dragging out implementation cycles. We believe every product deserves a second cursor guiding users—and now, anyone can set it up instantly.

Here’s what’s new (and included in every plan):
✅ Brand new point-and-click editor: just click around your product, and we generate the in-product guide, including text for each step.
✅ Fully redesigned UX: faster, smoother, simpler.
✅ Built-in onboarding + feature announcements to show users what you ship.
✅ Dynamic guidance: Layup guides users when they get stuck, directly in your product—no help center required.
✅ Flow validation + retraining: we auto-check and fix broken flows.
✅ Knowledge fallback: if a flow doesn’t exist, we harvest from your product and docs to guide users.

What we’ve learned optimizing Layup to be self-serve. A few lessons that might resonate if you’re working in onboarding, product education, or support:
– Onboarding isn’t a one-time problem; it’s an ongoing infrastructure challenge. Your UI changes weekly, and your onboarding needs to evolve with it.
– Nobody wants to “design a flow” or tag individual elements to make one: they want to point, click, and have it just work—so we built exactly that.
– The most effective guides don’t live in a help center or static documentation—they live interactively inside your product, appearing exactly when users need them.
– The best support content isn’t built manually; it’s harvested from your product and docs, so we built a fallback system that does just that.

Layup reflects these learnings—and we’re still in builder mode.

Why this matters
If you’ve tried using a DAP (Pendo, WalkMe, Appcues, etc.), you know the pain: incredibly difficult to set up, flows break, users ignore them, and maintaining them becomes a second job.

With Layup, you can now:
✨ Build everything yourself in minutes.
✨ Keep your guides alive even when your product changes.
✨ Help users even when there isn’t a pre-recorded guide.

We’re excited to get Layup into more products, making onboarding effortless and guidance instant. If you want to transform how your product guides and supports users, let’s chat—we’d love to get you started with Layup today. We offer a 7-day free trial so you can see the impact for yourself.

Talk to us here! https://cal.com/team/layup/founders