Liv Labs

Y Combinator LogoS21ActiveDigital HealthArtifical IntelligenceMedical Devices

Solutions for incontinence

Liv Labs is a US-based consumer healthtech company making solutions for incontinence.  27 million American women worry about leaking pee in public: a $7B market. Liv Labs is developing a simple medical device to keep them dry at the gym and adaptive exercise software to restore natural continence. Device inventor, Carly Price, reimagined the humble pillow for Casper and now leads the Silicon Valley Design Lab for Ford. Company CEO, Melody Roberts, incubated digital service experiences now scaling globally at McDonald’s and Panera. We’ve raised over $2.5M to date. This total includes a $256K Phase 1 Digital Health grant from the NSF and a $1.67M Direct Phase II SBIR grant from the NIH, based on stellar effectiveness data and user feedback like, “With this, surgery is off the table.” Our FDA-reviewed clinical trial starts soon at Northwestern University.

Liv Labs
Founded:2017
Team Size:2
Location:Chicago, IL

Active Founders

Carly Price

Highly accomplished innovation leader and champion of human-centered design, with a passion for creating delightful products, services, and brand experiences. Has a proven track record of using insight-driven processes to uncover opportunities, drive concept generation and prototyping, and bring award-winning, iconic, useful, and beautiful consumer products and experiences to market.

Carly Price
Carly Price
Liv Labs

Melody Roberts

Melody is a career innovator of consumer conveniences. She is an optimist with a lifelong passion for improving daily life through better, more affordable products and services. Formerly: Panera, McDonald's, IDEO, Smart Design, Cooper-Hewitt. Education: Illinois Tech (MDes) and Yale University (BA). Colorado native.

Melody Roberts
Melody Roberts
Liv Labs