Kenobi

Personalize your landing site for each vistor, in one line of code.

Winter 2022

Active

Personalize your landing site for each vistor, in one line of code.

Kenobi is personalizing the internet. Your marketing site is your front desk to the internet, but its content has to be applicable to all of your ICPs and potential visitors, usually resulting in fragmented and blunt brochure content. Kenobi acts as your concierge, ensuring each of your visitors receives content that is tailored to _them_ so that they actually convert and progress along your sales journey. You can install Kenobi with one `<head />` tag in your site's markup -- everything else is taken care of using our AI research + content generation pipeline.

Active Founders

Christopher Mjelde

Founder

Personalizing the internet @ Kenobi. Pivoted into Kenobi from Verdn (W22), an environmental pledging platform. BSc business management from KCL.

Christopher Mjelde

Founder

Personalizing the internet @ Kenobi. Pivoted into Kenobi from Verdn (W22), an environmental pledging platform. BSc business management from KCL.

Rory McMeekin

Founder

Full-stack web developer and designer. I like hacking on web apps, drawing, painting, making music (preferably on a computer!). I'm most interested in the intersection between art, design, and technology.

Rory McMeekin

Founder

Company Launches

Kenobi - Personalize your website to every visitor

See original launch post

Hi all, we are Chris and Rory, founders of Kenobi.

TL;DR: Kenobi is a small widget that asks your website visitors what company they’re from. For those that opt in, the whole page changes in about 3 seconds, making the page hyper-relevant to them.

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Problem

98% of web traffic does not convert.

That’s because your website looks the same to everyone: a startup founder and the CFO of a Fortune 500 company get the exact same experience when they land on your site. When you have to speak to everyone, you end up speaking to no-one.

Solution: Kenobi

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Kenobi appears on your website as a small widget (we call it a ‘cue card’), prompting site visitors to share what company they’re from.

When a cue card is submitted, our agent collects context on the visitor, marries it up against the deep research its done on the host domain, and swaps the content on the page to make it hyper-personalized and unique, all in 2-3 seconds.

The value

The value of Kenobi is two-fold:

Web visitors that opt-in for a personalized experience engage 3x longer and convert 2x better than the average visitor
All cue card submissions are sent to you in Slack (much like a deanonymization tool like RB2B, or Vector), so that you can enrich the leads and outbound them

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Demo video

https://www.loom.com/share/d3145c167cb84172a6dc242ef8e93109

How we got here

We were building Verdn, a donation software, for 4+ years. We pivoted into building Kenobi in May, and for the last few months we’ve been working with sales teams to generate customized landing pages for outbound campaigns.

During all that time, our #1 feature request has been to cater for inbound web traffic. After tens of thousands of web page variations, we feel like our model is finally good and fast enough to tackle inbound personalization.

Try it

Go to kenobi.ai/start and see in 30 seconds how YOUR page can be personalized to any visitor. If you like how it looks, sign up for our free plan, no CC required.