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MarketForce 360

Salesforce for Retail Distribution in Africa.

MarketForce 360 is enabling FMCG companies to manage their field sales activities and grow their distribution channels in Africa.  Today, 90% of retail transactions occur through informal channels, with millions of corner shops and field sales agents acting as the first point of contact between retailers and brands.  With MarketForce 360's mobile app, sales agents record sales activities as they happen, including orders, visits, deliveries, payments, and feedback. The data is then visible in real-time to manufacturers, distributors, and financial service providers, enabling them to monitor and optimize their sales and distribution channels across agents, shops, and regions. MarketForce 360 is already enabling trade across 50,000+ retailers, and $250 million in transactions have been processed through the platform to date. We recently raised $500,000 in seed funding from ViKtoria Ventures, EchoVC Partners, P1 Ventures, Ventures Platform and a group of strong angel investors.

MarketForce 360
Founded2018
Team Size25
LocationNairobi, Kenya

Tesh Mbaabu

Tesh is a creative and strategic thinker from both a product and commercial perspective; experienced in business process automation and building startups in the African scene, where I focus on business development, growth and partnerships.

Tesh Mbaabu
MarketForce 360

Mesongo Sibuti

A Forward-thinking Techprenuer and Software Architect specializing in the design, development, and scaling of technology-enabled platforms with a special interest in the field of B2B Services, Last Mile Distribution, and Data Science.

Mesongo Sibuti
MarketForce 360