Simulations of real people for market research
TL;DR
Auxos creates AI customer clones for marketing, product, and research teams to test their hypotheses at scale. We work with companies to create 1:1 replicas of their customers by sourcing and interviewing real people in their ICP, allowing us to accurately model how they behave and make decisions.
The Problem
Currently, market research is slow and expensive. Surveys and panels cost a fortune and it takes weeks to recruit, moderate, and gather insights.
A price change that lowers sales? An ad campaign that doesn't resonate? A website that doesn't convert? These aren't small mistakes. They cost millions.
Our Solution: Simulate every decision at scale before it reaches a real customer
Run a Simulation: Teams can now test any hypothesis in minutes by simply selecting their specific audience, adding the decision they want to test—an ad creative, landing page, or pricing change—and then watching the simulation run.
Results: They can see both the quantitative results showing what their audience prefers, as well as the qualitative commentary explaining why. They can even pull out specific people or segments to drill down further.
Instead of waiting weeks and spending millions on traditional methods, Auxos can get you population scale insights within minutes, at a fraction of the cost.
Our mission is to make market research fast, affordable, and accessible.
The Team
We met each other fencing for Team USA and have known each other for 15 years. We all individually experienced the pain of slow market research.
Ashton (CEO) ran surveys, panels, and interviews for F500 companies while doing Agentic AI transformations and PE due diligence at BCG, watching them wait weeks and spend a fortune. Ashton previously was a CS major at Columbia University.
Jerry (CPO) witnessed how waiting for A/B testing results became the bottleneck in the product development lifecycle at Instagram. Jerry previously was a CS major at the University of Pennsylvania.
Kerry (CTO) simulated market behavior for 40% of US ecommerce at Amazon Ads. Kerry previously was a CS and math major at Duke University.
Ask
If you're on a marketing, product, or customer research team that's spending tens of thousands on research every month, or if you're a team that wants to do research but doesn't have the budget for traditional methods, we'd love to talk to you.
Book a demo to see it in action: https://useauxos.com/, or contact us directly at ashton@useauxos.com.
