Laserfocus

Okay, maybe it's our german OCD, but we can't stand it if products are not organized, fast and efficient.

But why do sales organizations let a clunky Salesforce setup slow them down?

😐 The problem for GTM teams

Companies that scale their GTM rely on Salesforce as the source of truth for all customer data. And they mostly rely on their Sales team to capture that data. But processes and data requirements change fast and different stakeholders just add more data fields into their CRM until it becomes too cluttered to be usable.

We found that the average Salesforce instance has 757 fields to maintain and update. It's a nightmare.

Your GTM team probably suffers from:

• loss of sales productivity due to time spent updating instead of selling
• messy and duplicate data that needs constant manual clean up so you can run reports

You hire more revenue operations to babysit and micromanage salespeople to follow the (overcomplicated) sales process.

🧿 Introducing Laserfocus - Implement streamlined Salesforce processes for agile GTM teams

We believe a tool should help the salespeople understand what action brings the most value to them and the company. And it should be agile enough so the sales organization can adapt to the fast-changing market conditions sales teams face daily.

Laserfocus makes the sales process as simple as possible, but not simpler:

• Maximizes the time salespeople can spend on selling by showing them what they need to focus on
• Ensures that all data lands into Salesforce in the proper fields so you can make informed business decisions instead of pulling it from different shadow systems

Oh, and it's super fast and delightful to use. You can see a short 48-second demo preview here:

👀 How to try Laserfocus

Anyone on your team with a Salesforce license can sign up for our free basic version at www.laserfocus.io

Or you can schedule a demo at https://calendly.com/lasertalk/daniel

We're giving all YC co's 20% discount for 6 months on the Team plan.