Make sales and marketing videos with AI.
Yarn uses AI to help founders, salespeople, and marketers make product and sales videos. Teams are using Yarn to make sales collateral, launch videos, use-case demos, training guides, and feature updates for Twitter and LinkedIn. No video experience needed and everything looks great out-of-the-box – think Notion, Linear, or Stripe-quality – but branded for your team. The magic really comes from AI (TTS, CV, LLMs) – so you can zip through 5x faster than a Loom.
Active Founders
Jasper Story
Co-founder and CEO at Yarn – create pro-level product and sales videos with AI. Before founding Yarn, worked at a bunch of different early-stage startups as a developer, designer, and PM. Also a high-school Math teacher and contractor at Google.
Nicole Atack
Co-founder and CTO at Yarn – create pro-level product and sales videos with AI.
Company Launches
tl;dr:
- Yarn lets anyone - founders, salespeople, or marketers – create pro videos in minutes.
- Teams are using Yarn for sales collateral, launch videos, use-case demos, training guides, and feature updates for Twitter and LinkedIn.
- Book a 15 minute demo
We're Jasper and Nicole. Jasper used to make ads for Google and Nicole is a former quant/particle physicist. Now, we're on a mission to let anyone create great video shorts for work.
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Great videos are too hard to make
Video is the most compelling medium for sales and marketing: on LinkedIn, videos are shared 20x more than any other post type. But making videos is still way too hard:
- Legacy video editing workflows take 1-4 hours to make even short videos – you'll chain together multiple tools, and your videos will be hard to update, reuse, or personalize.
- Self-recording a compelling 60-second video is almost impossible – and your prospects won't watch your 4-minute Loom. Some tools add fancy effects, but these can distract from your product, your story, and your brand.
- Agency videos are super-expensive and go out of date immediately – save the $10k+ and weeks of email back and forth for your splashy Series A announcement.
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How does Yarn work?
- Yarn uses AI to help you make videos like Notion or Linear.
- No video experience required – you make and edit your video like a doc.
- Voiceovers are all AI magic – choose from a library voice or match your own – so it's easy to tweak, reuse, and personalize.
- Everything looks great out of the box and is branded specifically for your startup.
- Add founder video intros for when the personal touch matters.
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How are teams using Yarn?
- DriverAI (W24) is building per-role sales demos as they sell into Fortune 500.
- Replo (S23) is making new marketing content faster than ever.
- Forge (W24) is creating sales collateral to transform procurement for rocket companies.
- Example: Introducing Abel (00:58)
- Example: Driver AI (1:01)
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How do I get access?
Book a 15 minute demo or email jasper@yarn.so to try Yarn with your team.