Consumer Finance Startups funded by Y Combinator (YC) in New York 2024

May 2024

Browse 10 of the top Consumer Finance startups funded by Y Combinator. Headquartered in New York, these are some of the hottest and fastest-growing startups.

We also have a Startup Directory where you can search through over 5,000 companies.

  • SmartAsset
    SmartAsset (s2012)Active • 210 employees • New York, NY, USA
    SmartAsset is an online destination for consumer-focused financial information and advice. Reaching approximately 59 million people each month (as of January 2024) through its educational content and personalized calculators and tools, SmartAsset's mission is to help people make smart financial decisions. Additionally, SmartAsset powers SmartAsset AMP, a national marketplace connecting consumers to financial advisors. Building on SmartAsset’s relationship with millions of investors, SmartAsset AMP connects financial advisors directly with prospects who meet their target client profile. Our algorithm matches consumers with up to three fiduciary financial advisors. In 2023, SmartAsset helped advisors close an estimated $34 billion.
    fintech
    marketplace
  • Yotta
    Yotta (s2020)Active • 8 employees • New York, NY, USA
    Users save money, get over 2x the national average in interest and weekly chances to win additional prizes up to $10 million through weekly random number drawings.
    neobank
  • Stairs Financial
    Stairs Financial (w2022)Active • New York, NY, USA
    Stairs helps young Americans buy their first home. Our home search identifies homes based on their finances, and connects them to government grants, loans and tax breaks.
    fintech
    govtech
    proptech
  • Alinea
    Alinea (w2021)Active • 8 employees • New York, NY, USA
    Alinea is an app for new investors where we do the hard work for you. With Alinea you have a team of investment experts in your pocket.
    artificial-intelligence
    education
    fintech
    social
  • Upsolve
    Upsolve (w2019)Active • 5 employees • New York, NY, USA
    Upsolve aims to rehabilitate the 20M low-income people in America buried in debt from medical bills, job loss, and payday loans. Upsolve does this through the first TurboTax for [Chapter 7 bankruptcy](https://upsolve.org/learn/should-i-file-for-chapter-7-bankruptcy/). Bankruptcy is a lifeline for low-income people, but it's impossible for millions to access because they can't afford $2,000 for a lawyer.
    nonprofit
    legaltech
  • Gauss
    Gauss (w2022)Active • 16 employees • New York, NY, USA
    Gauss allows people with good credit scores to significantly lower interest rates on their credit cards while they keep using them. Users connect their credit cards to the mobile app and get a revolving credit line in under 10 minutes. Gauss tracks and automatically pays off any expensive balance on connected cards, saving users thousands of dollars on interest charges and helping them pay off card balances faster and improve credit scores.
    fintech
    consumer
  • Atlas
    Atlas (w2019)Active • 23 employees • San Francisco, CA, USA
    The charge card with access to coveted experiences.
    fintech
  • Sable
    Sable (s2019)Acquired • 12 employees • New York, NY, USA
    Sable is a digital banking platform and the only full-suite banking solution for internationals in the U.S., providing U.S. bank accounts, debit and credit cards. Newcomers to the U.S. can open a Sable account within five minutes, and start building their U.S. credit history from day 1, all without the need of an SSN or prior U.S. credit history. The Sable app is available on iOS and Android.
    fintech
  • Catch
    Catch (w2019)Acquired • 18 employees • New York, NY, USA
    Catch makes it easy for anyone who doesn't get benefits from an employer to set up and manage their own benefits package. We automatically withhold from each paycheck for tax withholding, time off, savings and retirement. We also help you find and enroll in the right health insurance plan and keep your premium payments on track. By connecting to your existing bank account, we monitor when you get paid, and act on a plan that can help keep you covered no matter what life throws at you.
    fintech
    consumer
    health-insurance